Caen en picado las ventas de ordenadores en Europa

19 mayo, 2011
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Las ventas de ordenadores en Europa Occidental se situaron en los 14,71 millones de unidades en el primer trimestre de 2011, un descenso del 17,8% respecto al mismo período del ejercicio anterior, según la consultora tecnológica Gartner.

    En concreto, las ventas de ordenadores en el mercado de consumo se redujeron un 25% en el primer trimestre de 2011, con el segmento de ‘mini-notebook’ especialmente afectado, mientras que las ventas en el mercado profesional cayeron un 8%.

Ventas Europa

 

Vendor

1Q11  Envios

1Q11 Market Share (%)

1Q10  Envios

1Q10 Market Share (%)

1Q11-1Q10Growth (%)

HP

3,439

23.4

4,088

22.8

-15.9

Acer Group

2,842

19.3

4,054

22.6

-29.9

Dell

1,413

9.6

1,812

10.1

-22.0

Asus

1,258

8.6

1,432

8.0

-12.2

Apple

966

6.6

878

4.9

10.0

Others

4,793

32.6

5,637

31.5

-15.0

Total

14,710

100.0

17,902

100.0

-17.8

Alemania          

 

Compañía

1Q11

Envios

1Q11 Market Share (%)

1Q10  Envios

1Q10 Market Share (%)

1Q11-1Q10 Growth (%)

HP

429

15.5

426

12.8

0.5

Acer Group

404

14.6

746

22.4

-45.8

Asus

279

10.0

293

8.8

-4.6

Dell

228

8.2

274

8.2

-16.7

Samsung Electronics

197

7.1

153

4.6

29.0

Others

1,232

44.6

1,425

43.2

-13.5

Total

2,769

100

3,317

100

-16.5

Reino Unido

Compañía

1Q11  Envios

1Q11 Market Share (%)

1Q10  Envios

1Q10 Market Share (%)

1Q11-1Q10 Growth (%)

HP

634

23.2

709

21.4

-10.6

Acer Group

450

16.5

523

15.8

-14.0

Dell

429

15.7

620

18.7

-30.8

Toshiba

204

7.5

292

8.8

-30.0

Apple Computer

185

6.8

160

4.8

15.9

Others

830

30.4

1009

30.4

-17.7

Total

2,732

100.0

3,313

100.0

-17.5

Francia

 

Compañía

1Q11

Envios

1Q11 Market Share (%)

1Q010  Envios

1Q10 Market Share (%)

1Q11-1Q10 Growth (%)

HP

710

26.6

770

24.4

-7.7

Acer Group

604

22.6

776

24.6

-22.2

Asus

304

11.4

332

10.5

-8.3

Dell

269

10.1

301

9.5

-10.5

Samsung Electronics

154

5.8

168

5.3

-7.9

Others

626

23.5

810

25.7

-22.8

Total

2,667

100.0

3,156

100.0

-15.5

Note: Data includes desk-based PCs and mobile PCs. Media Tablets are excluded.
Source: Gartner (May 2011)

   Para el analista de Gartner, Meike Escherich, el mercado de ordenadores en Europa Occidental no había mostrado una tasa tan baja desde el segundo trimestre de 2009. "Los malos resultados de este trimestre se debieron a un exceso de inventario acumulado al final del cuarto trimestre de 2010 en muchos países de Europa Occidental", explicó Escherich.

   Por compañías, la mayor caída en unidades la experimentó Acer, que cerró el año con 2,84 millones de unidades frente a las 4,05 millones de unidades del primer trimestre de 2010, seguida de Dell, con un descenso del 22%, y de HP, con una caída en unidades del 15,9%, mientras que Apple mejoró las ventas en un 10%, hasta los 966.000 unidades en el primer trimestre.

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